Retail Analyst/Writer

Location:
Remote (North America)

Role Type:
Full-Time / Work-from-Anywhere

Experience Level:
4-7 Years

About the Role

RETHINK Retail is seeking a high-caliber
Retail Analyst
to serve as a primary authoritative voice for our editorial and sponsored content streams. This is not a "copywriting" role; it is a position for a subject matter expert who can interview C-suite executives, synthesize complex market data, and produce the industry’s most respected long-form white papers.

In the short term, you will lead the execution of high-value sponsored content for our global clients. Over time, you will help shape the independent editorial roadmap of RETHINK Retail. You are expected to have a POV; we don’t want a "yes-person"; we want a collaborator who will challenge ideas and advocate for the most impactful narrative.

Key Responsibilities
• The "White Paper Engine": Research, write, and produce authoritative long-form white papers that serve as the primary lead-generation tool for our clients and our brand.
• Executive Interviews: Conduct high-level interviews with retail leaders and subject matter experts (SMEs), translating their insights into compelling narratives.
• Multimedia Integration:

Collaborate with our Multimedia Producer to transform podcast discussions and video sessions into deep-dive articles and research reports.
• GEO Strategy: Ensure all content is optimized for

Generative Engine Optimization (GEO) , maintaining discoverability in an AI-first search landscape.
• Client Management: Act as a lead representative in client-facing calls, demonstrating the executive presence necessary to guide project strategy and defend editorial perspectives.

Subject Matter Expertise
We are looking for candidates with deep curiosity and/or established expertise in at least 3-4 of the following areas:
Retail AI &

• Machine Learning
(Predictive analytics, personalization),Unified Commerce(Omnichannel integration, BOPIS, inventory visibility),Supply Chain Resiliency(Last-mile delivery, circular logistics),Ecommerce Orchestration(Marketplaces, headless commerce),Consumer Psychology(Behavioral economics, loyalty shifts),Luxury Retail &
• High-Touch Service, Sustainability &

• ESG
(Transparent sourcing, resale markets),Retail Media Networks(Monetizing first-party data), Social commerce, livestreaming,Payments &

• Fintech
(Buy Now Pay Later, digital wallets),Workforce Transformation(Frontline empowerment, automation),Data Privacy &

• Ethics
(Zero-party data, cookieless future).

Qualifications & Skills
• Experience:
4–7 years in B2B journalism, market research, or technical content marketing.
• Research Rigor:
Ability to synthesize data and interviews into content that actually moves the needle.
• Tech Stack:
Familiarity with the "Modern Marketing Cloud," includingHubSpotfor lead tracking andClaude/OpenAIfor AI-augmented research and outlining.
• Voice:
A strong, independent editorial voice. You should be comfortable building your own professional profile as a thought leader within the RETHINK Retail ecosystem.

Why Join RETHINK Retail?
• Direct Access:
Work directly with senior leadership to shape the future of a global retail community platform.
• Career Trajectory:
This role is designed as a "career launchpad," with a clear path toward Senior Analyst or Content Director roles.
• The "Flexibility Currency":
We offer a remote-first model that values your output over your desk time.

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