Real estate crm manager / isa– lofty crm experience preferred

Remote, USA Full-time Posted 2026-05-31
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We are a fast-growing real estate team in New Jersey looking for a highly organized and proactive CRM Manager / ISA to manage and qualify leads inside Lofty CRM.

This is NOT a cold-calling role only. We need someone who understands lead management, follow-up, qualification, and pipeline organization.

Responsibilities:

Call, text, and follow up with leads inside Lofty CRM

Qualify buyers and sellers properly

Categorize leads into Hot / Warm / Nurture / Dead

Update notes and lead statuses daily

Set appointments for the agent

Re-engage old leads in the database

Maintain a clean and organized CRM

Follow up consistently with nurture leads

Requirements:

Previous real estate ISA or CRM management experience

Strong English communication skills

Comfortable making outbound calls

Organized and detail-oriented

Experience with Lofty CRM preferred

Must provide daily KPI reports

Daily KPIs:

Calls made

Conversations

Qualified leads

Appointments set

Follow-up tasks completed

We are looking for someone long-term who can become a core part of our operation.

Please include:

Your real estate experience

CRMs you’ve used

Sample daily KPI report

Voice recording introduction

Experience qualifying seller leads

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