Video Editor & Meta Ads Specialist (Direct Response / Healthcare & Medical)
I am a Doctor of Physical Therapy (DPT) launching specialized condition based online programs. I have already generated sales with a prior broken funnel and currently have high-quality raw footage and winning static creatives; I need a specialist to "patch" these together into high-converting Meta Carousel and Video Ads.
I am tired of agency bottlenecks. I am looking for a direct, 1-on-1 partnership with a creative who is fast, communicative, and understands Direct Response marketing.
- What you will do:
- Edit raw video (1-2 mins) into punchy, captioned ads using "Doctor-Patient" authority hooks.
- Build and manage Meta Ad Carousels (Pairing static images with video content).
- Monitor and optimize ad sets (daily budgets and ad spend) based on ROAS, CPC, and conversions.
- Work directly with me to iterate on creatives, scripts, and hooks based on data.
- Requirements:
- Proven experience with Meta Ads Manager (you must know how to set up ads, carousels and track pixels).
- Expertise in video editing for social media (CapCut, Premiere, or Final Cut).
- Understanding of Direct Response (Hook, Story, Offer).
- Communication is non-negotiable. I need 24-hour turnaround on basic edits and proactive updates. I have dealt with horrific agency communication in the past that has held me back.
- Any web development skills would lead to stronger consideration.
Example landing page for a program: andrewsptdenver.com/sciatica
This will start as a part time role to get the first program off the ground but over time the role has the Potential to grow into a full time role as more programs are created and launched.
How to Apply:
Send me your resume, a link to a Carousel or Video Ad you’ve built that actually generated sales/leads, and why you think you’d be a good fit for this role.
ideal candidates will be problem solvers and deep thinkers. Email me your interpretation and solution for this Scenario:
- You are taking over an ad account for a Doctor-led clinical health protocol. You launch a new campaign and see the following data after the first 24–48 hours:
- CTR (Link): 6.36% (Industry avg is 1.5%)
- CTR (All): 10.37%
- CPM: $110.29 (Targeting US health/wellness)
- Average Time on landing Page: 18 seconds
- Conversion/Sales: 0
- The Creative: A high-authority video of the Doctor explaining the science.
The Question:
1. Diagnosis: What do these numbers tell you is happening in the "bridge" between the ad and the landing page?
2. Strategy: This ad is clearly a "Unicorn" (elite CTR), but the cost and bounce rate are killing the ROI. What are the top 3 specific actions you would take in the next 4 hours to lower the CPM and increase the "Time on Page" to drive a sale?
Follow-up Question: We’ve seen this $80–$110 CPM trend across two different campaigns with different creatives. The landing page has been audited for speed and bugs. Given that the CTR remains elite (6%+), why is the CPM staying in the triple digits, and how do you structurally reset an account that seems 'stuck' in a high-cost bidding?
Job Types: Full-time, Part-time
Pay: $25.00 - $35.00 per hour
Work Location: Remote
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