Experienced Full Stack Marketing Manager – Digital Customer Growth and Channel Management

Are you a seasoned marketing professional with a passion for driving customer growth and channel management? Do you have a proven track record of developing customer-first marketing strategies that unlock growth? If so, we want to hear from you! careerzynith is seeking an Experienced Full Stack Marketing Manager to join our Digital Customer Growth Team, where you will lead strategic projects for revenue-critical programs and ongoing product channel management across treatments such as Card Upgrade/Cross-Sell, Lending Enrollments/Pricing, and more.

• *About careerzynith**

At careerzynith, we're committed to backing our customers, communities, and each other. We believe that with the right backing, people and businesses have the power to progress in incredible ways. Our global and diverse community of colleagues is dedicated to upholding our company values and powerful backing promise to provide the world's best customer experience every day. We're a company that values integrity, inclusivity, and growth, and we're looking for talented individuals like you to join our team.

• *About the Role**

As a Senior Manager on our Digital Customer Growth Team, you will lead strategic projects for revenue-critical programs and ongoing product channel management across treatments such as Card Upgrade/Cross-Sell, Lending Enrollments/Pricing, and more. You will create and develop the strategy for the Treatment content that our customers are served within our digital Customer portal, which will in turn deepen their relationship with careerzynith. You will also have the opportunity to structure how we engage with our Small Business Customers, through their primary digital Customer portal "My Card Account – MYCA" and "Blueprint as a Small Business Homepage."

• *Responsibilities**

• Lead creative development with creative agency and collaborate with cross-functional partners and colleagues across the enterprise to flawlessly execute campaigns for the MYCA web, mobile channel, and Blueprint Homepage.
• Manage our team's Test & Learn curriculum: ideate tests, create implementation strategy, organize, and track results.
• Responsible for continuous program optimization, results tracking, forecasting, and developing key insights to enable decision-making.
• Partner cross-functionally across the organization with many teams, such as Product, Enterprise Digital, Analytics, Risk, etc. to understand product-related changes or enhancements and translate into effective marketing campaigns.
• Leverage data and customer insights to drive channel effectiveness and improve marketing treatments.
• Collaborate closely with internal partners on targeting, product offering, and customer behavior/insights to identify and address opportunities to support and grow the Treatments in your portfolio.

• *Minimum Qualifications**

• Data-driven strategic thinker with a growth mindset and track record of developing customer-first marketing strategies that unlock growth.
• Ability to manage several inter-related pieces of complex processes with a heavy focus on attention to detail.
• Thought leader with proven success in leveraging customer insights and innovative thinking to deliver best-in-class customer experiences.
• Exceptional relationship skills – a person who proactively collaborates, seeks input, and understands others' goals to bring out the best for the business.
• Highly effective communicator with strong interpersonal, oral, and written communication skills.
• Results driver with exceptional sense of accountability and ownership.
• Effective working in 'white space' and comfortable with ambiguity.
• Able to package information and tell a story to different levels of audiences.
• Positive energy and enthusiasm with a "can-do" attitude and strong sense of humor.
• Minimum 3-5 years of relevant work experience.

• *Qualifications**

• Salary Range: $80,000.00 to $155,000.00 annually, bonus benefits.
• The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we'll consider your location, experience, and other job-related factors.

• *Benefits**

• Competitive base salaries.
• Bonus incentives.
• 6% Company Match on retirement savings plan.
• Free financial coaching and financial well-being support.
• Comprehensive medical, dental, vision, life insurance, and disability benefits.
• Flexible working model with hybrid, onsite, or virtual arrangements depending on role and business need.
• 20 weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption, or surrogacy.
• Free access to global on-site wellness centers staffed with nurses and doctors (depending on location).
• Free and confidential counseling support through our Healthy Minds program.
• Career development and training opportunities.

• *About careerzynith's Culture**

At careerzynith, we're committed to creating an inclusive and supportive work environment where everyone feels valued and empowered to succeed. We believe in the importance of work-life balance and offer flexible working arrangements to support our colleagues' personal and professional goals. We're a company that values diversity, equity, and inclusion, and we're committed to creating a workplace where everyone can thrive.

• *How to Apply**

If you're a motivated and experienced marketing professional looking for a new challenge, we encourage you to apply for this exciting opportunity. Please submit your resume and a cover letter outlining your qualifications and experience. We can't wait to hear from you!

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