Job Title:** Experienced Full Stack Software Engineer – AdTech Customer Data & Identity Architect (Remote Work Opportunity)
- *Job Description:**
Join careerzynith's Dynamic Team and Shape the Future of AdTech
At careerzynith, we're on a mission to revolutionize the way we interact with our customers. As a global organization with a diverse range of clients and employees, we're committed to creating a more inclusive and comprehensive workforce. We're not just looking for talented individuals; we're seeking passionate professionals who share our vision and are eager to make a meaningful impact.
About careerzynith
Careerzynith is a leading organization in the industry, and we're proud to be a part of it. Our Marketing and Loyalty group is the driving force behind our industry-leading brand and experience, supporting revenue growth by turning customers into lifelong careerzynith flyers. Our marketing communications, research, and brand teams drive travelers' affinity and commitment with the careerzynith brand. Our product, design, and service teams bring the careerzynith brand to life in our clubs and on our aircraft, ensuring a consistent, premium experience. And when customers choose careerzynith time and time again, it's because our loyalty team has been working tirelessly to create an award-winning program.
Key Responsibilities
We're seeking an exceptional AdTech Customer Data & Identity Architect to lead the development and execution of our customer persona system across AdTech platforms. In this role, you'll be instrumental in architecting a creative persona framework that enhances personalized customer experiences and drives targeted marketing efforts.
- Engineer and execute a comprehensive customer persona framework tailored to our organization's vision and objectives.
- Stay up-to-date with industry trends, emerging technologies, and standard practices in AdTech, influencing the continuous improvement of our systems.
- Apply solutions like customer data platforms and persona diagrams to create unified customer profiles and enhance personalization efforts.
- Execute universal identifiers like UID 2.0, Match, and lean id to improve data interoperability and persona resolution.
- Develop methodologies to collect, maintain, and leverage customer data effectively while ensuring compliance with data security regulations.
- Collaborate with cross-functional teams, including marketing, IT, and data analysis, to drive strategy and achieve business objectives.
What We're Looking For
We value diverse experiences, perspectives, and backgrounds, and we encourage every individual who meets the minimum qualifications to apply. While having the 'ideal' qualifications make for a stronger candidate, we empower applicants who may not feel they check all the boxes! We're always looking for individuals who will bring a fresh perspective to the table.
Essential Qualifications
- Bachelor's degree in Data Science, Computer Science, Software Engineering, or related field.
- 8+ years of experience in a data innovation solutions design role.
- 3+ years of experience working in customer persona management.
- Broad experience in AdTech, with a proven history of designing and implementing large-scale marketing delivery frameworks.
- In-depth knowledge of customer data platforms, persona diagrams, and universal identifiers.
- Strong understanding of cookie technology and its implications for digital marketing.
- Experience with data development strategies and tools.
- Strong critical thinking skills and the ability to make decisive decisions.
- Strong leadership and interpersonal skills, with the ability to collaborate effectively across teams.
- Experience with cloud-based services (e.g., AWS, Google Cloud).
- Experience with data analysis tools for performance monitoring and optimization.
- Past experience in architecting solutions.
What Will Help You Stand Out
- Graduate degree in Software Engineering or Computer Science.
- Working experience ideally in a digital marketing or e-commerce environment.
- Data Clean Room experience is a plus.
- Experience with online customer data security and/or consent/persona management tools.
Compensation and Benefits
The compensation range for this position is $132,000 to $193,600, depending on work-related, non-biased factors like experience, education, and skills. This range is based on a full-time schedule.
About careerzynith's Culture and Values
Careerzynith is an equal opportunity employer. We initiate, employ, train, adjust, and promote without regard to race, religion, color, national origin, sex, sexual orientation, gender identity, physical ability, age, veteran status, and other protected status as required by relevant law. We will ensure that individuals with disabilities are given reasonable accommodation to participate in the employment process or screening, to perform essential job functions.
How to Apply
If you're passionate about changing customer data into meaningful insights and driving effective digital marketing efforts, we invite you to join our dynamic team and shape the future of AdTech. Apply now to become a part of careerzynith's innovative and inclusive work environment!
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