Associate Director, Thought Leader Liaison, Heme (Northeast)
About Servier
Servier in the U.S. is a Boston-based, commercial-stage biopharmaceutical company launched by Servier Group in 2018. As a privately held organization, Servier is uniquely positioned to advance cutting-edge science, tackle underserved therapeutic areas and make patients the focus of every strategic decision.
Role Summary
Through strategic marketing and thought leader engagement, the Associate Director, Thought Leader Liaison is responsible for the development and execution of field-based marketing initiatives. To ensure alignment with strategic brand plans, this role requires optimal collaboration with multiple cross-functional internal teams, including Brand Marketing, Patient Office, Medical, Commercial, and third-party agency partners. This role reports to the Director, Thought Leader Liaison and provides the opportunity to engage with regional thought leaders, integrate their insights, and impact brand strategy through insight gathering initiatives and peer to peer educational programming.
Primary Responsibilities
Identify, profile, develop and foster commercial relationships with physician key opinion thought leaders (KOLs)
Represent and ensure consolidation of KOL input in the development of brand strategy by providing in-depth insights to ultimately drive brand awareness and performance
Manage KOL activities and contacts at identified key congresses and societies by attending local, regional, and national conferences where KOL presentations and engagements may occur
Continually applies knowledge and learnings of regional and national nuances to assess the effectiveness of key marketing tactics, making strategic recommendations to leadership for brand optimization
Play a key role in enabling the understanding of disease state of Servier products as well as the market landscape of competitor products to ensure optimal customer engagement
Lead and manage multiple projects compliantly, efficiently, and effectively to deliver high-quality output
Cultivate and manage relationships with third-party agency partners in the development and execution of field-based initiatives
Lead the development and execution of commercial-led advisory boards and other third-party insight gathering tactics
Develop and manage a compliant and industry leading peer-to-peer (P2P) education platform to ensure optimal reach and frequency to identified customer base that is aligned with brand strategy and marketing
Speaker bureau vendor management across disease portfolio
Coordination and execution of speaker bureau training and coaching
Lead partnerships with field leadership in assigned geography to optimize implementation of field-based commercial initiatives
Effective collaboration with internal cross-functional partners including leadership, brand, sales, compliance, legal, finance, market research, medical affairs, training, and IT
Job Description
Candidate Profile
Education and Required Skills
Bachelor’s degree in marketing, business, management consulting, or other field related experience
Minimum of 7 years of work experience in marketing or related functions
Experience with thought leader engagement, advisory boards and speaker bureau management strongly preferred
Demonstrates project management skills
Ability to manage multiple and evolving priorities in a fast-paced environment
Ability to effectively plan and manage both at the strategic and tactical levels
Sales experience strongly preferred
Hematology/Oncology experience required
Experience working with vendors and/or managing projects via a third party is strongly preferred
Demonstrated ability to work collaboratively and effectively with a wide range of people and functions
Excellent communication and influencing skills
Travel and Location
Able to travel for meetings, conferences and KOL engagements
Up to 70% travel may be required
Candidates must live in stated geography
Servier’s Commitment
Servier is committed to modeling diversity, equity, and inclusion within the industry. We are dedicated to fostering an environment that maintains equitable treatment for all and we welcome applicants who are passionate, committed, and innovative individuals. We encourage candidates to apply to our open roles as we are always willing to consider experiences and skills beyond what is listed in the job description.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
Salary Range
The salary range for this role is $190-$210k. An employee’s pay position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, geographic location, performance, and business or organizational needs. We may ultimately pay more or less than the posted range, and the range may be modified in the future. Employees in this position are also eligible for Short-Term and Long-Term incentive programs. Servier also offers a competitive and comprehensive benefits package that includes benefits such as medical, dental, vision, flexible time off (Servier provides unlimited sick time and flex time, and does not accrue time off), 401(k), life and disability insurance, recognition programs among other great benefits (all benefits are subject to eligibility requirements). For more information on our benefits, please visit this link.
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