Expert Ads Specialist (Meta & Google Ads)

Remote, USA • Full-time • Posted 2026-04-04
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I am seeking an experienced Ads Specialist to manage Meta (Facebook & Instagram) and Google Ads campaigns. The ideal candidate will have proven success in running campaigns that drive sales and conversions, with expertise in campaign optimization, audience targeting, and performance analysis.

Responsibilities:

  • Meta Ads: Optimize Facebook & Instagram ads (image, video, carousel). Track performance and use Facebook Pixel for conversion tracking.
  • Google Ads: Manage Search, Display, and YouTube Ads. Optimize keywords, bids, and budgets. Use Google Analytics for reporting.
  • Reporting: Provide performance reports, analyze KPIs (CTR, CPC, ROAS, CPA), and recommend improvements.

Requirements:

  • Proven experience with Meta Ads and Google Ads.
  • Strong knowledge of Facebook Ads Manager and Google Ads Manager.
  • Ability to optimize ads for sales and ROI.
  • Excellent communication and data analysis skills.

Please share relevant experience with Meta and Google Ads, and examples of previous campaigns.

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