Freelance PR & Media Relations Manager - DACH
About Montel
Montel is a leading provider of energy market intelligence, delivering trusted news, analysis, data, and insights to professionals across European energy markets. With more than 30 years of experience, Montel supports clients in navigating the rapidly evolving energy landscape through real-time reporting, analytics, and expert commentary.
As Montel continues to strengthen its position across German-speaking markets, we are seeking an experienced freelance PR & Media Relations Manager to support and expand Montel’s media presence, thought leadership positioning, and strategic communications activities across Germany, Austria, and Switzerland (DACH).
Role Overview
The Freelance PR & Media Relations Manager – DACH will lead Montel’s proactive media relations and external communications activities across German-speaking energy markets.
This is a senior freelance role focused primarily on media engagement, journalist relationship management, thought leadership positioning, and executive profiling within the German-speaking energy sector. The successful candidate will help strengthen Montel’s visibility and reputation among key media, industry stakeholders, and market participants.
A central focus of the role will be supporting the external profile of Montel’s Chief Analyst, Tobias Federico, through strategic media positioning, speaking opportunities, commentary placements, conferences, and thought leadership initiatives.
The role will work closely with Simon White, Head of Communications, as well as Montel analysts, editors, sales, marketing, and events teams across Europe.
Key Responsibilities
PR & Media Relations
Lead and execute proactive PR and media relations activities across the DACH region
Build, maintain, and strengthen relationships with journalists, editors, producers, and media outlets across German-speaking energy, business, and financial media
Identify and proactively pitch news stories, commentary opportunities, expert interviews, and thought leadership angles to relevant media
Develop and manage media outreach strategies around market developments, research, reports, events, and company initiatives
Draft, adapt, and distribute press releases and media materials in German and English
Monitor media trends and identify opportunities to strengthen Montel’s visibility and market positioning within the DACH energy sector
Support reactive communications activities related to market developments and industry issues where required
Thought Leadership & Executive Profiling
Work closely with Chief Analyst Tobias Federico and other Montel experts to strengthen their visibility and positioning within the European energy market
Secure speaking opportunities, media interviews, conference participation, podcast appearances, webinars, and industry commentary placements
Develop supporting materials including talking points, briefing documents, presentations, opinion pieces, and commentary articles
Coordinate with event organisers, journalists, and industry stakeholders to maximise external engagement opportunities
Support social media visibility activities linked to thought leadership and expert positioning
Strategic Communications & Content Support
Create and edit specialist communications materials including commentary articles, blog posts, presentations, white papers, reports, and case studies
Adapt international communication materials to the tone, style, and expectations of German-speaking audiences
Review and refine specialist content from analysts and market experts to ensure clarity, consistency, and strong external messaging
Support integrated communications campaigns in collaboration with Sales, Marketing, Editorial, and Events teams
Contribute to broader digital communications initiatives, particularly around content marketing and audience engagement
Operating Model
The role is expected to operate on a flexible freelance basis with an agreed baseline number of support days per month, alongside the ability to scale activity during peak periods around major market developments, reports, events, and conferences.
Qualifications & Experience
Required
Significant experience in PR, media relations, corporate communications, or strategic communications
Strong understanding of the German-speaking media landscape, particularly within energy, business, financial, or industrial sectors
Proven track record of building and managing journalist and media relationships in the DACH region
Experience proactively pitching stories, securing media coverage, and positioning executives or experts as thought leaders
Excellent written and verbal communication skills in German and English
Strong editorial and content development capabilities across multiple formats
Ability to operate independently and manage multiple stakeholders in a fast-paced environment
Strong organisational, project management, and relationship management skills
Preferred
Existing contacts within German-speaking energy, financial, or business media
Experience in energy, commodities, financial markets, sustainability, or B2B information services
Familiarity with European energy markets and energy transition topics
Experience supporting senior executives, analysts, or public-facing experts
Experience coordinating conference participation, media appearances, and industry events
Experience working in an international and cross-functional environment
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