[Remote] Senior Director Marketing - Growth and Digital

Remote, USA • Full-time • Posted 2026-05-04
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Note: The job is a remote job and is open to candidates in USA. WHEN Justice is a mission-driven nonprofit focused on holding corporations accountable for environmental and human harm. The Director of Marketing – Growth & Digital will lead the organization's digital marketing efforts, designing strategies to drive audience growth and revenue impact across campaigns.

    Responsibilities
  • Define and execute an integrated marketing strategy aligned with organizational and fundraising priorities
  • Translate brand strategy and narrative architecture into scalable, multi-channel execution frameworks
  • Develop annual and quarterly marketing roadmaps with clear performance targets
  • Partner closely with Portfolio and Legal Strategy to align campaign launches with growth and revenue goals
  • Establish clear marketing ownership of audience growth and performance metrics
  • Build scalable audience acquisition and engagement strategies across owned, organic, and paid channels
  • Establish testing and experimentation frameworks that improve performance over time
  • Drive conversion optimization across campaigns, landing pages, and donation pathways
  • Build repeatable launch playbooks capable of supporting increasing campaign volume
  • Ensure campaign performance strengthens overall audience and revenue systems rather than operating in isolation
  • Oversee social, video, and owned channel strategy and operations
  • Ensure channel execution aligns with brand guardrails while optimizing for audience engagement and growth
  • Strengthen collaboration between content, campaign strategy, and performance measurement
  • Clarify workflows and reduce approval friction to increase iteration speed
  • Partner with fundraising leadership to align campaign visibility with revenue goals
  • Support fundraising strategy and execution as the function develops with a focus on digital crowdfunding
  • Translate audience engagement into sustainable funding streams
  • Ensure marketing metrics connect clearly to revenue outcomes
  • Implement marketing dashboards and KPI frameworks
  • Define and track metrics for audience growth, engagement, conversion, and revenue contribution
  • Manage marketing budget and ensure disciplined allocation of resources
  • Build scalable documentation and operational processes as the organization grows
    Skills
  • Bachelor's degree in Marketing, Business, Analytics, or related field
  • 8+ years progressive marketing experience, including experience building or scaling an integrated marketing function
  • Demonstrated success driving measurable audience growth and performance outcomes across digital channels
  • Experience developing and executing integrated go-to-market strategies in mission-driven, nonprofit, advocacy, or high-growth environments
  • Strong digital fluency across owned, organic, and paid channels, including experience with experimentation and conversion optimization
  • Proven ability to translate brand strategy into disciplined, performance-oriented execution
  • Experience implementing reporting frameworks, dashboards, and KPI tracking systems
  • Experience managing cross-functional teams and collaborating across brand, strategy, and fundraising functions
  • Comfort operating in a fast-moving, evolving environment with high standards for rigor and credibility
  • Strong judgment, communication skills, and ability to partner directly with CEO-level leadership
    Benefits
  • Comprehensive medical, dental, and vision coverage, including family coverage options
  • Eligibility to participate in a 401(k) retirement savings plan
  • 20 days of paid time off annually
  • 12 paid holidays per year
    Company Overview
  • WHEN is a force for accountability – leveraging capital, media, and the law to turn outrage into outcomes. It was founded in 2025, and is headquartered in , with a workforce of 2-10 employees. Its website is https://whenjustice.org.

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