VP Sales- APAC
At First Table, we’re looking for a strong commercial leader to lead our Australia and New Zealand business through its next stage of growth.
This role sits at the centre of our commercial operation. You’ll lead the ANZ sales team, oversee Revenue Operations and Account Management, and help improve the systems, standards, and leadership capability that support long-term growth across the region.
You’ll be responsible for driving restaurant acquisition and activation, improving retention and partner performance, and ensuring the commercial engine of the business is operating effectively day to day.
This is also a key leadership role within the company. As part of the Executive Leadership Team, you’ll contribute to wider business strategy and help shape where First Table goes next internationally.
For the right person, there is a future pathway for this role to evolve into General Manager ANZ.
About us
At First Table, our vision is simple: to be the first place diners go to book a table.
Proudly established in Queenstown, New Zealand - where our head office is based - we've been leading the charge in the hospitality tech industry for over a decade, with operations spanning New Zealand, Australia, and the UK. First Table now offers our great dining experiences at amazing restaurants across the UK.
First Table is a dining discovery platform that connects diners to restaurants through their love of food. Through our clever tech, we help restaurants get their night off to a great start and give diners a compelling reason to try somewhere new. It’s a win-win situation. From early bird offers to last table reservations, we make discovering and booking great dining experiences fast, easy, and rewarding.
At the heart of everything we do are our values: Grow Together, Win-Win-Win, and Own It. These guide how we show up for each other, our restaurant partners, and our diners and they’re a big part of what makes First Table a great place to work.
Learn more about our story here:
www.firsttable.co.nz/our-story
About the Role
As VP Sales ANZ, you’ll lead the commercial performance of our Australia and New Zealand markets.
You’ll work closely with Sales Managers, Account Management, RevOps, Marketing, and the executive team to drive forecasting, reporting, and sales execution across the region.
You’ll also play an important role in improving how we support and retain restaurant partners globally, helping shape scalable processes and clearer ownership across the customer journey.
This role requires someone who is commercially strong but also highly practical, someone who enjoys building teams, improving systems, coaching leaders, and staying close to execution.
What You’ll Be Doing:
Leading revenue growth across Australia and New Zealand
Managing Sales Managers, Account Management, and RevOps functions
Improving sales standards, forecasting, reporting, and CRM discipline
Supporting acquisition, retention, and overall restaurant partner performance
Coaching and developing sales leaders and future talent
Working alongside Marketing to ensure supply and diner demand stay aligned
Improving how restaurants are supported across the customer lifecycle
Contributing to company-wide strategy as part of the Executive Leadership Team
Building a strong, connected, and high-performing culture across distributed teams
What We’re Looking For:
Significant commercial leadership experience within a high-growth business
Strong sales leadership capability across multiple markets or regions
Experience leading both acquisition and account management/customer success functions
Strong operational and Revenue Operations capability
Comfortable using data, reporting, and CRM systems to improve performance
Someone who can balance strategic thinking with practical execution
Strong communication and stakeholder management skills
A leader who is direct, values-led, and capable of building accountability and trust
Hospitality, food-tech, SaaS, marketplace, or travel experience would be highly valuable
Most importantly, we’re looking for someone who enjoys building strong teams, improving performance, and helping a growing business scale sustainably.
Why Join First Table?
Opportunity to lead one of First Table’s most established regions
Work closely with founders and executive leadership
High level of ownership and influence across the business
Flexible working environment across Australia or New Zealand
International business with strong growth momentum
Team perks including free First Table bookings and referral incentives
A business that values good people, contribution, and direct communication
Interested?
Apply with your CV and a short cover letter.
We genuinely read them and would love to understand:
Why First Table?
Why this role?
Why now?
We’ll be reviewing applications as they come in, so don’t wait to apply.
Please note, we are open to candidates across New Zealand, Sydney and Melbourne.
Apply To This Job